Rigid packaging is becoming a trend of the past as flexible packaging is gaining popularity. Many companies are thriving with flexible packaging, and there are no signs of slowing down. You may not even notice it, but flexible packaging has become standard for cosmetic products, food, and household items.
But what is so special about flexible packaging? And why are so many companies turning away from rigid packaging? The benefits of flexible packaging may surprise you. So let’s take a look at why flexible packaging is here to stay.
1. What Is Flexible Packaging?
Flexible packaging is a container made out of non-rigid materials. This form of packaging can be made out of a combination of many materials, including:
- Film
- Foil
- Plastic
- Paper
Even though versatile packaging is newly popular, the history of flexible packaging dates back to Chinese paper products in the second century B.C. From there, packaging methods shifted from paper to glass, then to metals, and finally to today’s flexible options.
Industries such as cosmetics, food, and beverage, and pharmaceuticals rely on versatile packaging to create storage pouches, bags, sleeves, and other containers. Flexible packaging is used for marketing, protecting, and distributing a large variety of products.
2. Why Is Flexible Packaging So Popular?
Comparatively, rigid packaging cannot fold or change shape once it is established. The firm nature of rigid packaging is ideal for fragile products such as electronics, but it is too bulky for everyday items.
One of the most significant benefits of flexible packaging is its affordability. Brands can package their materials in a stylish, functional way without breaking their budget. In addition, the lightweight nature of flexible packaging provides manufacturers with lower shipping costs.
Environmentally Friendly
Flexible packaging is more sustainable than its rigid counterpart. The overall production process of versatile packaging requires less energy and fewer natural resources. Since flexible packaging is smaller and lightweight, trucks can carry more packages in one load, dramatically reducing the number of automotive emissions in the atmosphere.
Convenience
Consumers value flexible packaging because it is easy to store, transport, open, and reuse. For example, it is much simpler for a busy parent to grab pre-packaged snack bags for their kids than to spend time opening a different box of snacks and pouring it into individual bags. In addition, if the kids don’t finish all of the snacks, flexible packages can easily be resealed and saved for later.
Read more: How Has Flexible Packaging Reformed the Food Industry?
Extended Shelf Life
An additional environmental bonus of flexible packaging is the extended shelf life of food products. Flexible, plastic pouches keep food products fresh for longer periods. As a result, food can get consumed rather than thrown away.
Without the proper packaging, perishable food spoils quickly. However, flexible packaging provides high-barrier films and airtight seals, so food products such as cheese and beef jerky are protected from oxygen and moisture.
Flexible packaging benefits the shelf life of many food items, including:
- Fruits
- Vegetables
- Cereal
- Nuts
Design Possibilities
The design has a massive effect on consumerism. Marketing is more effective when companies utilize striking product designs. Flexible packaging allows for high-impact graphics to be printed around the entirety of the package.
The possibilities are endless when it comes to designing flexible packaging. Designs can help consumers spot your brand out of a crowd of other products. Cohesive brand designs on packaging act as advertising as well as product protection. Thankfully, design quality is made easy with digital printing. Digital printing is easy to execute on flexible packaging, and you can obtain your designed packages in a matter of days.
3. Why is Amiba company always the first choice?
- More than 30 years of experience in the plastic and complex film packaging industry
- Provide products with high quality
- Large production capacity
- Cost savings
- Large warehouse system, fast delivery
- Diverse payment policy
- Being a close partner of many large companies and large enterprises
- Staff dedicated to the job
- The production environment is safe for humans and the environment
Amiba company’s products are widely used by ensuring quality management, environmental protection, and integrated ISO standards:
– It has been assessed and certified to meet the requirements of Hazard Analysis and Critical Control Point (HACCP) Codex Alimentarius
– It has been assessed and certified to meet the requirements of Food Safety System Certification (FSSC) 22000
– It has been assessed and certified to meet the requirements of ISO 22000: 2018
– It has been assessed and certified to meet the requirements of ISO 9001: 2015
If you need to learn more about laminated film packaging, or need advice regarding placing an order or getting a price quotation, please call now +84 966 290 555 for the best support.
CONTACT US
Address: Lot 8, Street Number 16, Viet Nam-Singapore II-A Industrial Park, Tan Uyen Town, Binh Duong Province, Viet Nam.
Office Tower: 25 Ngo Quyen Street, Ward 10, District 5, Ho Chi Minh City
Tel: +84 966 290 555
Email: info@amibapack.com
Website: www.amibapack.com